Canonical page: https://www.kuudo.com/features/

Features

# Everything your agents need to run Amazon.

Ads, SP-API, Vendor Central, Atlas retrieval, and Crawl live page context. Pre-built Skills on top. Invoke from a prompt, a script, or a scheduled run. Choose Managed MCP for supported services, or run Kuudo in your own cloud.

[Request beta access](/contact/) 

Watch Kuudo connect Amazon MCPs, Skills, and agent workflows in one workspace.

5 min demo

Kuudo features demo

[

SP - auto

SB - brand

DSP - awareness

Ads MCP

## Amazon Ads API MCP

Every Amazon Ads API in one place — built so agents stop guessing and start shipping.

Sponsored Products, Brands, Display, DSP, AMC, Attribution, Marketing Stream, and reporting behind one interface.

*   Errors that tell the agent the fix
*   Lean tools — agents keep room to think
*   Every marketplace routed automatically

Explore Ads MCP ->

](/features/amazon-ads-mcp/)[

orders.list

inventory.fba

listings.patch

fees.estimate

SP-API MCP

## Amazon SP-API MCP

The whole Selling Partner API, run by your agents instead of your team.

Catalog, Listings, Orders, Shipping, Reports, AWD, Finances, Messaging, and seller operations behind one interface.

*   Marketplace-aware routing
*   Corrective errors for agents
*   Broad Selling Partner coverage

Explore SP-API MCP ->

](/features/amazon-selling-partner-mcp/)[

PO #4421ack

ASN-9912sent

invoice.7733queued

Vendor MCP

## Amazon Vendor Central MCP

All of Vendor Central, run by your agents — not your analysts.

Purchase orders, shipments, invoices, vendor analytics, catalog, A+ Content, and Brand Analytics behind one interface.

*   Logs in once per vendor
*   Direct Fulfillment and procurement tools
*   Errors that correct themselves

Explore Vendor MCP ->

](/features/amazon-vendor-central-mcp/)[

main.jpgpass

feature.jpgpass

product-shot.mp48 sec

Agent Iris

## Amazon Agent Iris

Amazon listing creative for product images and video, grounded in the live catalog instead of a public product page.

Use live catalog and real product references to build, audit, and deliver a listing's complete visual story from your AI assistant.

*   Images and video shots from the same product references
*   Product fidelity and listing rules checked before handoff
*   Approval-gated image publishing; video shot plans ready to finish

Explore Amazon Agent Iris ->

](/features/amazon-agent-iris/)[

land - sp.ordersiceberg

land - ads.reporticeberg

query - conv\_trend1.2 GB

Data Layer

## Amazon Agent Flow

A durable, query-ready lake for your Amazon data — owned by you, built for agents to act on.

Pulls Selling Partner, Vendor, and Ads across hundreds of accounts and lands it as Iceberg tables in a bucket you control, then exposes it to agents as guardrailed actions.

*   Iceberg lake you own — query from DuckDB, Snowflake, Databricks
*   Durable workflows that resume from the exact step
*   Guardrailed actions — scan-budgeted, zero secrets exposed

Explore the data layer ->

](/features/amazon-agent-flow/)[

Kuudo

doing

done

Atlas MCP

## Amazon Agent Atlas

The Amazon knowledge your agent didn't have to earn.

A retrieval layer your agent checks before it answers. It indexes Amazon operating knowledge across Ads, Seller Central, and Vendor Central.

*   Indexed Amazon corpus, queried in milliseconds
*   Citations on every result — the agent shows its work

Explore Atlas MCP ->

](/features/agent-atlas/)[

Kuudo

doing

done

Crawl MCP

## Amazon Agent Crawl

Live web context, fetched and formatted for agents.

Pulls a product page, a SERP, or a competitor's listing and returns clean, agent-ready content. No more training-set staleness when you need "now."

*   Fresh, not stale — fetched now, not from training data
*   Returns agent-ready content, not raw HTML
*   Works on any URL — Amazon PDPs, SERPs, competitors

Explore Crawl MCP ->

](/features/agent-crawl/)[

amc · audience

ad-ops sweep

sla rescue

bid pacing

asin sync

\+ fork

Skills

## Pre-built Skills

Parameterized playbooks like AMC audience builds and ad-ops sweeps. Run from chat, no glue code.

Skills wrap multi-step automations into something an end user can actually run.

*   Certified or Reference, stated on every Skill
*   Approval queues for anything destructive
*   Fork, version, and ship your own

Explore skills ->

](/features/skills/)[

audience seed

path analysis

activation

privacy check · passed

AMC

## Amazon Marketing Cloud

Run audience, attribution, incrementality, and signal-enrichment workflows — without writing a single SQL query.

AMC Skills call your AMC instance, DSP seat, and partner signals through MCP.

*   Deep campaign findings and journeys
*   Bespoke DSP audience activation
*   Privacy-safe run logs and approvals

Explore AMC ->

](/features/amc/)

/ context budget

## Amazon's official server costs your agent 92,678 tokens to connect. Kuudo costs 388.

What each server hands your agent the moment it connects, before a single tool is called. [How it was measured](/guides/amazon-ads-mcp-server-connecting-cost/). [Row by row against Amazon's official server](/compare/kuudo-vs-amazon-ads-mcp-server/). [Every Amazon Ads MCP server, compared](/compare/amazon-ads-mcp-servers/).

Tokens at connect

Amazon's official server 110 tools

Largest tool: 12,051 tokens

92,678tokens 46.34% of a 200k window 9.27% of a 1M window

Kuudo 3 tools

Largest tool: 167 tokens

388tokens 0.19% of a 200k window 0.04% of a 1M window

Each cell is 200 tokens. Every tool is drawn at its measured size, largest first.

 

99.58%

fewer tokens before the first call

Adding an operation to Kuudo's catalog adds zero tokens at connect. On a static catalog, every tool added is charged to every session, whether or not it is ever called.

Measured 2026-09-12 · cl100k\_base

Why Kuudo is different

## Production-ready on the first tool call.

The Amazon Ads and Selling Partner API spans 112+ services, four regions, and a decade of evolving payload shapes. Kuudo hands all of it to your AI in one consistent shape — so your sellers, agencies, and software teams spend their hours on growth instead of Seller Central tabs.

×400 · invalid report type "GET\_FLAT\_FILE"

↳use "GET\_FLAT\_FILE\_OPEN\_LISTINGS\_DATA"

retry · 200 · report queued

Errors that teach

### Your AI gets smarter every call

Every API error returns a corrective hint your agent reads automatically. The same mistake next week resolves itself in one call instead of five.

sellerId→ seller\_idv1

marketplaceId→ marketplace\_idv1

sku→ seller\_skulegacy

One vocabulary

### Legacy and current API names, reconciled

Field aliases mapped at request time. Your AI never trips on whether to call it 'SellerSKU', 'sku', or 'asin' for this version of this API.

/v0/ordersdeprecated

/orders/v0/ordersactive

path · GET · includePackingSlip→false

Auto-upgraded payloads

### Deprecated shapes upgraded before Amazon sees them

Old body shapes and report types caught at the MCP boundary, with the active equivalent suggested in the same response your agent receives.

NAsellingpartnerapi-na.amazon.com

EUsellingpartnerapi-eu.amazon.com

FEsellingpartnerapi-fe.amazon.com

Every marketplace

### NA, EU, FE — one auth, every region

Marketplace endpoints resolved per seller automatically. Agencies running multi-region sellers get consistent tool shapes everywhere.

class Order(BaseModel):

amazon\_order\_id: str

purchase\_date: datetime

order\_status: OrderStatus

Type-safe envelopes

### Pydantic models across every service

Full type hints across catalog, listings, orders, shipping, finances, pricing, and analytics. Errors caught in the IDE before they cost a call.

attempt 1

5 calls

attempt 2

2 calls

attempt 3

1 call

Compounding context

### Every retry has direction

A five-tool-call debugging arc collapses into two. The same mistake a week later resolves cleanly — your agent keeps the ground it gained.

You've felt this before

## How to spot an agent that's burning context.

Vague errors trigger thrashing. Thrashing fills the context window. Useful state gets evicted. A one-call task balloons to 4 — sometimes 12 — round-trips before anything ships.

Six tabs deep in Seller Central

Listing health, order alerts, reimbursements, Buy Box — all in different tabs, all in the team's head.

Suppressed listings discovered late

A flagged listing tanks for a week before anyone catches it.

Buy Box lost on price

Repricer slow to react. Revenue left on the table between syncs.

FBA inventory mismatched

Inbound shipments and on-hand never reconcile cleanly without manual work.

Feed failures buried in reports

Bulk uploads silently fail and the team learns about it from sales drops.

Reimbursements left on the table

Lost-in-warehouse and damaged inventory claims that expire before the team finds them.

That's not your team being slow. That's Seller Central — a portal built for one seller at a time, an API with 29 separate services, and a reporting layer that lags the actual sale. Your AI does this work in parallel, on every SKU, every marketplace, all day.

What the agents say

session feedback

› What did Kuudo actually change about how you work? Be specific.

> "Grounded in Kuudo, I'm 30–50% more accurate on Amazon-specific analysis than when I lean on training knowledge alone — and I cut the expert review my work needs by 2–4x."

![Codex logo](/assets/images/code/codex-color.svg)

Codex Python Agent Solutions Architect

/taking actions

## Tell it what to do. It does the work — change a bid, fix a listing, ship an order.

Your agent works inside your Amazon Seller, Vendor, and Ads accounts — not another read-only dashboard. You decide what each agent can touch, and every change it makes is logged.

Counts below are API operations in Kuudo’s published Amazon MCP inventories. Agent Flow exposes its enabled operation catalog separately through discovery.

/selling partner

### Sellers

SP-API · 341 API operations · 3P

Catalog

products · ASINs

*   get catalog data
*   get ASIN matches

Listings

catalog · ASIN · variations

*   create a listing
*   update a listing
*   delete a listing

Orders

orders · shipments

*   get orders
*   confirm shipment

Pricing & Fees

Buy Box · repricing · fees

*   update price
*   update offers
*   get fees

FBA Inbound & Inventory

send to amazon · FBA

*   create inbound plan
*   update shipment
*   get inventory

Multi-Channel Fulfillment

off-Amazon · MCF

*   create fulfillment
*   cancel fulfillment

External Fulfillment

external · store · returns

*   update inventory
*   create shipment
*   confirm returns

Amazon Warehousing

AWD · distribution

*   create inbound
*   update shipment
*   get inventory

Shipping & Buy Shipping

rates · labels

*   get rates
*   create label
*   confirm shipment

Feeds

bulk · price · inventory

*   submit feed
*   get result

Reports

every report type

*   request report
*   get report

Data Kiosk

analytics queries

*   run query
*   get results

Sales Analytics

order metrics

*   get sales
*   get metrics

Finances

settlements · events

*   get settlements
*   get financial events

Seller Wallet

balances · payouts

*   create transfer
*   submit payout

Tax & Invoices

VAT · billing

*   submit invoice
*   create invoice

A+ Content

modules · brand story

*   create content
*   submit content

Messaging & Notifications

buyer · subscriptions

*   submit message
*   create subscription

Customer Feedback

reviews · feedback

*   submit review request
*   get feedback

Subscribe & Save

replenishment

*   create offer
*   update offer

/vendor central

### Vendor

VC-API · 1P

Vendor Ops

PO · ASN · 1P supply

*   update inventory
*   submit invoice
*   confirm shipments

A+ Content

modules · ASIN relations

*   update content
*   update ASIN relations
*   approve submissions

/amazon ads + amc

### Ads

Ads-API · 756 API operations · AMC

Sponsored Products

campaigns · keywords

*   create campaigns
*   update bids
*   create keywords

Sponsored Brands

v3 · v4 · creatives

*   create campaigns
*   update creatives

Sponsored Display

audiences · contextual

*   create campaigns
*   update targeting

Sponsored TV

streaming · video

*   create campaigns
*   update creatives

Amazon DSP

programmatic · line items

*   create campaigns
*   update line items

Campaign Management

unified · all programs

*   create campaigns
*   update budgets & bids

Targeting

keywords · products · negatives

*   create targets
*   update targets

Creatives & Assets

assets · moderation

*   create creatives
*   submit assets

Brand Stores

pages · analytics

*   update store
*   get analytics

Audiences

DSP · discovery

*   create audiences
*   get insights

Amazon Attribution

off-Amazon · tags

*   create tags
*   get attribution

Conversions

events · tracking

*   create conversion events
*   get conversions

Reporting

v3 · snapshots · MMM

*   request report
*   get report

Brand Metrics

metrics · benchmarks

*   get brand metrics
*   get benchmarks

Recommendations

insights · personas

*   get recommendations
*   get insights

AMC

workflows · audiences

*   create workflows
*   create audiences
*   run queries

Marketing Stream

real-time · subscriptions

*   create subscription
*   get stream

Forecasts & Planning

reach · media planning

*   get forecasts
*   get reach

Accounts & Billing

profiles · portfolios · billing

*   get profiles
*   create portfolio
*   get billing

Fixes, not just flags

Most tools tell you a bid slipped or a listing broke. The agent goes and changes it — then confirms the work is done.

One ask, every account

Run the same change across a single account or your whole book — agencies move every client at once, brands keep each marketplace in sync.

You set the rules

Decide what each agent can touch and what needs your sign-off. Every change is logged, so you always see exactly what it did.

Choose your deployment

## The same Kuudo. Your choice of deployment.

Your AI, your knowledge, your rules. Choose Managed MCP for velocity or Private Cloud for infrastructure control. Start with either and move between them.

### Managed MCP

Kuudo operates the MCP services. Connect your accounts and use the AI client your team already works in.

[Explore Managed MCP →](/managed-mcp/) [Managed MCP setup](/docs/managed-mcp/)

### Private Cloud

Run Kuudo in your own cloud account, with control of the infrastructure. Agent Flow adds pipelines and a lake in your storage.

[Explore Private Cloud →](/features/cloud-platforms/) [Choose or change your deployment](/docs/deployment-choice/)

Guides

## Latest operational playbooks

Implementation details and field notes for teams running Amazon work through AI agents, MCP, and Skills.

[View all guides](/guides/)

[

AMC · Measurement

### AMC Audience Segment Analysis for DSP Targeting

Use AMC audience segment analysis to compare off-Amazon converter rates, eligible reach and cost across DSP segments before choosing a targeting test.

![Kuudo](/assets/versioned-images/logo.fd1684585a8c1070.svg)

Thomas Spicer

6 min read

Nov 10, 2026

](/guides/amazon-ads-dsp-audience-segment-insights/)[

Amazon Ads · Reporting

### Amazon Ads Reporting API v1: Automate Reports

Automate Amazon Ads Reporting API v1 with Ads MCP and 17 Skill template families. Prepare for December 2026 console changes and the 2027 API sunset.

![Kuudo](/assets/versioned-images/logo.fd1684585a8c1070.svg)

Thomas Spicer

9 min read

Nov 6, 2026

](/guides/amazon-ads-reporting-api-v1/)[

Amazon Ads · Reporting

### Amazon Ads Reporting v3 Deprecation: What Changes

Amazon Ads reporting v3 deprecation affects sponsored ads and DSP workflows. Learn the June 2027 deadline, v1 changes and the AI-assisted migration path.

![Kuudo](/assets/versioned-images/logo.fd1684585a8c1070.svg)

Thomas Spicer

5 min read

Nov 6, 2026

](/guides/amazon-ads-reporting-v3-deprecation/)

## Bring your knowledge into the game.

Tell us what you want your agent to run. Private-beta access starts with a working session with the Kuudo team.

[Request beta access \->](/contact/)
