Skip to content
<- All features

Amazon Marketing Cloud

Govern Amazon Marketing Cloud work from any AI client.

Kuudo is Amazon Marketing Cloud software for teams that want agents to run audience, attribution, and measurement workflows from ChatGPT, Claude, Cursor, or another MCP client. It combines grounded operator playbooks, customer-cloud deployment, cross-Amazon data access, reproducible runs, and human approval before an audience or other write action goes live.

Read the guide
  • Pseudonymized inputs
  • Activation-ready outputs
  • Human approval gates

Benefits

Turn AMC questions into governed, repeatable work.

lookalike cart
viewers 30d
purchasers
Audiences - Activation

Custom audiences

Build audiences from engagement records, conversion events, and segment data, then activate across sponsored, video, and display ads.

Cross-channel - Attribution

Full-funnel measurement

Understand the customer journey across Amazon Ads media and quantify advertising impact on and off Amazon stores.

experianncsamazonkantaririnielsen
Paid features - 3rd-party

Insight expansion

Subscribe to paid features powered by Amazon Ads and providers like Experian and NCS to expand insight depth.

template reach overlap
template path-to-conv
ads agent ask anything
Prompt - Verified SQL

Run a grounded playbook

Start in plain language, then keep the selected playbook, generated SQL, checks, and run history available for review.

Signals - Ads Data Manager

Signal collaboration

Connect Amazon Ads, third-party, and advertiser signals for richer insights through integrated signal management tools.

user_idhash a4f2
emailsha256
outputk >= 100
Pseudonymized - Aggregated

Privacy-safe environment

AMC accepts pseudonymized data and returns aggregated, anonymous outputs for privacy-safe analysis.

Operating model

What Kuudo runs in Amazon Marketing Cloud

Use one governed workflow for audience creation, attribution, path analysis, incrementality, reach and frequency, customer value, and off-Amazon measurement. Start with the AMC explainer, then inspect the operator artifacts behind an audience build, a path-to-conversion analysis, or an AMC SQL run.

Who this Amazon Marketing Cloud software is for

Kuudo is built for brands, agencies, analysts, and operators that already have eligible Amazon Marketing Cloud and Amazon Ads access. It is useful when the team wants a reviewed method that can be rerun from an MCP-compatible client instead of another one-off answer.

How Kuudo fits alongside Amazon Ads Agent

Amazon Ads Agent provides natural-language AMC help inside the Amazon Ads console, including SQL and audience workflows. Kuudo adds a customer-cloud operating layer for teams that want those jobs available from their existing AI clients and connected to broader Amazon systems. It complements the native console experience rather than pretending it does not exist.

What an AMC run produces

A run preserves the selected playbook, query or payload, validation result, source and caveat trail, output, approval state, and run log. The interface below is a generative run view, not a claim that Kuudo is a fixed dashboard. The underlying operations come through the Amazon Ads MCP.

What Amazon Marketing Cloud costs

Amazon says AMC is available at no cost to eligible advertisers. Paid signal subscriptions, partner services, implementation, cloud infrastructure, and Kuudo are separate economic layers. See Kuudo pricing for the software layer.

Skills - MCP - Agents

Eight AMC use cases.
One agent that actually runs them.

Each common AMC question becomes a verified skill, wired through MCP to your AMC instance, DSP seat, and partner signals.

Grounded playbooks, an audit log, and human approval come first. Generated SQL stays visible whenever your team wants to inspect it.

Agent - AMC

Pick a use case.
Watch the agent run it.

Each step is an MCP tool call against AMC, DSP, or connected signals. Outputs are reproducible from the run log and activation waits for approval.

  • Privacy-safe by default
  • Human-in-the-loop on activation
  • Fork any skill and version it
Kuudo - amc agent
ready
Or type your own AMC question...
Amazon Marketing Cloud walkthrough

Frequently asked questions

Common questions.

What is Amazon Marketing Cloud software?
Amazon Marketing Cloud software helps eligible advertisers analyze pseudonymized signals and build privacy-safe audiences. Kuudo adds a governed operating layer for running those workflows from MCP-compatible AI clients.
Do I need to know SQL to use AMC through Kuudo?
No. You ask in plain English and a grounded Skill selects the workflow, writes or adapts the SQL, validates the run, and returns the result. The SQL remains available for review.
How does Kuudo fit alongside Amazon Ads Agent?
Ads Agent provides conversational help inside the Amazon Ads console. Kuudo is for teams that also want governed AMC workflows from their existing AI clients, connected to their broader Amazon operating stack and deployed in their cloud.
What does Amazon Marketing Cloud cost?
Amazon says AMC is available at no cost to eligible advertisers. Paid signal subscriptions, partner services, implementation, cloud infrastructure, and Kuudo pricing are separate costs.
How is customer privacy handled?
AMC accepts pseudonymized inputs and returns aggregated, anonymous outputs. Kuudo keeps those constraints and the source trail visible in the run rather than exposing individual customer records.
Can Kuudo activate an audience?
Yes. Kuudo can prepare activation-ready audiences for sponsored, video, and display ads. The write waits at a human approval gate until an authorized reviewer accepts the audience and payload.
Are the results repeatable?
Yes. Each request resolves to a versioned Skill and run log, so the same analysis can be reviewed, rerun on a later window, and compared without rebuilding the method from scratch.

Bring your Amazon workflow into the private beta.

Tell us what you want your agent to run. We'll help determine the right Kuudo setup and walk you through the next step.