Canonical page: https://www.kuudo.com/features/amazon-ads-mcp/

Built directly on the official Amazon Ads API

# Amazon Ads MCP: manage ads, update bids, run the analysis — from the AI tools you already use.

Built directly on the official Amazon Ads API, this MCP server lets ChatGPT, Claude, Cursor, or whatever AI tool your team already uses adjust bids, cut wasted spend, shift budget, and pull the report. The whole Amazon Ads stack, run by your agents instead of by hand.

Choose [Managed MCP](/managed-mcp/), which Kuudo hosts and operates, or run it in your own [Private Cloud](/features/cloud-platforms/).

[Explore the private beta](/contact/) [Read the docs](/docs/)

mcp · ads-api · 756 operations

sponsored-products

sp

sponsored-brands

sb

sponsored-display

sd

sponsored-tv

stv

amazon-dsp

dsp

region: NA · EU · APAC

auth: profile-scoped · LWA

756 operations · 55 Amazon Ads APIs · every marketplace, operated by your AI

What your agents can do

## Every Amazon Ads operation, now a job your agents can run.

Complete coverage: 756 Amazon Ads API operations across 55 services, every one a job your agents run directly. From a single bid change to full-funnel measurement — sponsored campaigns, DSP, AMC, the new unified Ads API v1 with its beta operations, attribution, and reporting included — no console required.

sp\*

MCP tools

sponsored-products

### Sponsored Products

Campaigns, ad groups, keywords, product targets, and bids — Sponsored Products run end to end by your AI.

sb\*

MCP tools

sponsored-brands

### Sponsored Brands

Sponsored Brands v3 and v4: campaigns, creatives, and headline placements, managed by your AI.

sd\*

MCP tools

sponsored-display

### Sponsored Display

Audience and contextual Sponsored Display campaigns, targeting, and creatives, run by your AI.

stv\*

MCP tools

sponsored-tv

### Sponsored TV

Streaming TV campaigns and creatives, launched and optimized by your AI.

dsp\*

MCP tools

amazon-dsp

### Amazon DSP

Programmatic line items, advertisers, audiences, conversions, and measurement across the demand-side platform.

cm\*

MCP tools

campaign-management

### Campaign Management

The unified campaign-management API: create, update, and pace campaigns across every ad program at once.

allv1\*

MCP tools

ads-api-v1

### Amazon Ads API v1

Amazon's new unified Ads API: cross-program operations plus per-program surfaces for Sponsored Products, Brands, Display, TV, and DSP — v1 beta operations included.

targeting

### Targeting

Keywords, product targets, negatives, and bid recommendations created and tuned by your AI.

creat\*

MCP tools

creatives-assets

### Creatives & Assets

Creative assets, moderation, and pre-moderation handled by your AI before anything goes live.

bsm\*

MCP tools

brand-stores

### Brand Stores

Brand store pages and stores analytics, built and measured by your AI.

aud\*

MCP tools

audiences

### Audiences

Audience discovery and DSP audiences created, sized, and activated by your AI.

attr\*

MCP tools

amazon-attribution

### Amazon Attribution

Off-Amazon attribution tags and performance, created and pulled by your AI.

campconv\*

MCP tools

conversions

### Conversions

Conversion events and campaign conversion tracking, configured and read by your AI.

rp\*

MCP tools

reporting

### Reporting

v3 reporting, snapshots, and marketing mix modeling — requested and retrieved by your AI.

br\*

MCP tools

brand-metrics

### Brand Metrics

Brand metrics and benchmarks pulled by your AI to see where the brand really stands.

ri\*

MCP tools

recommendations

### Recommendations

Tactical recommendations, partner opportunities, persona builder, and audience insights.

amc\*

MCP tools

amazon-marketing-cloud

### Amazon Marketing Cloud API

Call verified AMC administration, workflow, reporting, rule-audience, and ad-audience operations from an MCP-compatible AI client.

[AMC software](/features/amc/) [AMC API tools](/docs/mcp-reference/amazon-ads-tools/#amazon-marketing-cloud-api-tools)

ams\*

MCP tools

marketing-stream

### Marketing Stream

Real-time Amazon Marketing Stream subscriptions, wired up by your AI.

mp\*

MCP tools

forecasts-planning

### Forecasts & Planning

Reach forecasting and media planning, run by your AI before you commit budget.

ac\*

MCP tools

accounts-billing

### Accounts & Billing

Profiles, manager accounts, portfolios, billing, and account budgets managed by your AI.

Amazon Ads API services covered — 756 operations across 55 services

Profiles Manager accounts Ads accounts Portfolios Billing Account budgets Campaign management Ads API v1 (unified) Ads API v1 (beta) Ads API v1 DSP Ads API v1 Sponsored Products Ads API v1 Sponsored Brands Ads API v1 Sponsored Display Sponsored Products Sponsored Brands v3 Sponsored Brands v4 Sponsored Display Sponsored Television Suggested keywords Amazon DSP DSP audiences DSP conversions DSP measurement DSP KPI recommendations AMC admin AMC workflows AMC audiences Reporting v3 Brand metrics Brand benchmarks Brand stores Stores analytics Marketing mix modeling Media planning Audience discovery Amazon Attribution Campaign conversion tracking Audience insights Persona builder Tactical recommendations Partner opportunities Creative assets Ad Library Moderation Pre-moderation Marketing Stream Change history Data provider Products & eligibility Product metadata Locations Exports Forecasts Test accounts

/ context budget

## Amazon's official server costs your agent 92,678 tokens to connect. Kuudo costs 388.

What each server hands your agent the moment it connects, before a single tool is called. [How it was measured](/guides/amazon-ads-mcp-server-connecting-cost/). [Row by row against Amazon's official server](/compare/kuudo-vs-amazon-ads-mcp-server/). [Every Amazon Ads MCP server, compared](/compare/amazon-ads-mcp-servers/).

Tokens at connect

Amazon's official server 110 tools

Largest tool: 12,051 tokens

92,678tokens 46.34% of a 200k window 9.27% of a 1M window

Kuudo 3 tools

Largest tool: 167 tokens

388tokens 0.19% of a 200k window 0.04% of a 1M window

Each cell is 200 tokens. Every tool is drawn at its measured size, largest first.

 

99.58%

fewer tokens before the first call

Adding an operation to Kuudo's catalog adds zero tokens at connect. On a static catalog, every tool added is charged to every session, whether or not it is ever called.

Measured 2026-09-12 · cl100k\_base

Regions & markets

## Twenty-two Amazon marketplaces. One conversation.

Pause an underperforming Sponsored Brands campaign across all 16 EU markets in one prompt. Pull AMC overlap from Japan and the US side by side. Switch markets without switching tools.

Regions & markets

Every Amazon marketplace where you sell — connected at once

22 markets - 3 regions

North America

4

*   🇨🇦Canada
*   🇺🇸United States
*   🇲🇽Mexico
*   🇧🇷Brazil

Asia-Pacific

2

*   🇦🇺Australia
*   🇯🇵Japan

Europe (EU region)

16

*   🇮🇪Ireland
*   🇪🇸Spain
*   🇬🇧United Kingdom
*   🇫🇷France
*   🇧🇪Belgium
*   🇳🇱Netherlands
*   🇩🇪Germany
*   🇮🇹Italy
*   🇸🇪Sweden
*   🇿🇦South Africa
*   🇵🇱Poland
*   🇪🇬Egypt
*   🇸🇦Saudi Arabia
*   🇹🇷Turkey
*   🇦🇪U.A.E.
*   🇮🇳India

Global footprint

Every Amazon marketplace has its own quirks — different ad permissions, different DSP regions, different AMC instances. Kuudo handles the wiring so your chat just asks the right one.

Built in the open

## Open source, so the possibility is yours to own.

We released the Amazon Ads MCP as open source — a contribution to everyone building on Amazon with AI, and working proof of what agent-grade enablement actually makes possible. There is no ceiling on where you take it. It is the same reason every one of our [docs](/docs/) is public and our [field guides](/guides/) walk you through it step by step: openness is how you take control, take ownership, and realize the promise we make in [Why Kuudo](/why-kuudo/).

[View the repository](https://github.com/KuudoAI/amazon_ads_mcp) [Why we build in the open](/why-kuudo/)

### A contribution, not a moat

We put it in the open for the whole Amazon-and-AI community, to show what's possible — not to fence anyone in.

### No ceiling

Closed tools cap you at whatever a vendor decides to expose. In the open, the surface goes as far as your own ideas do.

### You own the means

Public docs, step-by-step guides, open code — the means to take control of the work, not rent it. You own what you build. Private. Trusted. Owned.

Coverage

## One server. Wired into chat, code, workflow, and IDE.

Conversational - End-user

top SP campaigns last 7d?

mcp - ads - query\_campaigns

chatgpt - claude - gemini

![ChatGPT logo](/assets/images/chat/chatgpt.svg)

![Claude logo](/assets/images/chat/claude-color.svg)

![Claude Desktop logo](/assets/images/chat/claude-color.svg)

![Gemini logo](/assets/images/chat/gemini-color.svg)

![Perplexity logo](/assets/images/chat/perplexity-color.svg)

### Chat assistants

Connect Kuudo as an MCP server inside the chat your team already uses. Ask for campaigns, listings, or reports in plain language. Answers come back grounded in live Amazon data.

[ChatGPT OpenAI](/docs/quick-start/chatgpt/) [Claude Anthropic](/docs/quick-start/claude-ai/) [Claude Desktop Native MCP](/docs/quick-start/claude-ai/)

Gemini Google

[Perplexity Answer engine](/docs/quick-start/perplexity/)

Autonomous - Long-running

planok

list\_campaigns42

pause\_underperformers7

report\->

![OpenCode logo](/assets/images/code/opencode-light.svg) ![OpenCode logo](/assets/images/code/opencode-dark.svg)

![Hermes logo](/assets/images/workflow/hermesagent-light.svg) ![Hermes logo](/assets/images/workflow/hermesagent-dark.svg)

![Goose logo](/assets/images/workflow/goose-light.svg) ![Goose logo](/assets/images/workflow/goose-dark.svg)

![Continue logo](/assets/images/ai/mcp-light.svg) ![Continue logo](/assets/images/ai/mcp-dark.svg)

![OpenClaw logo](/assets/images/workflow/openclaw-color.svg)

![NanoClaw logo](/assets/images/workflow/nanoclaw.svg)

### Agentic task runners

Run multi-step goals against Amazon's APIs. Lean, efficient tools keep agents moving, so they finish the job instead of running out of room.

OpenCode Open-source

[Hermes Agent runtime](/docs/quick-start/hermes/)

Goose Block

Continue OSS

[OpenClaw Agent runtime](/docs/quick-start/openclaw/) [NanoClaw Containerized agent](/docs/quick-start/nanoclaw/)

Triggers - Scheduled jobs

trigger

cron - 1h

\->

mcp

Kuudo.ads

n8n

make

ap

agent

![n8n logo](/assets/images/workflow/n8n.svg)

![Activepieces logo](/assets/images/workflow/activepieces.svg)

![Make logo](/assets/images/workflow/make-color.svg)

![OpenAI Agent Builder logo](/assets/images/ai/openai-light.svg) ![OpenAI Agent Builder logo](/assets/images/ai/openai-dark.svg)

### Workflow and automation

Drop Kuudo tools into the visual workflow builder you already operate. Trigger campaign updates, listing fixes, and report exports on a schedule or from any upstream event.

[n8n Self-host](/docs/quick-start/n8n/) [Activepieces OSS](/docs/quick-start/activepieces/)

Make iPaaS

OpenAI Agent Builder Hosted

IDE - Terminal

$ claude mcp add Kuudo

connected - 21 tools

$ cursor @Kuudo list\_orders

cursor - codex - claude code - antigravity

![Claude Code logo](/assets/images/code/claudecode-color.svg)

![Codex logo](/assets/images/code/codex-color.svg)

![Cursor logo](/assets/images/code/cursor-light.svg) ![Cursor logo](/assets/images/code/cursor-dark.svg)

![Antigravity logo](/assets/images/code/antigravity-color.svg)

![Lovable logo](/assets/images/code/lovable-color.svg)

### Coding and dev environments

Wire Amazon data into the loop your engineers already use. Build dashboards, debug listings, and prototype agents without leaving the editor.

[Claude Code Anthropic](/docs/quick-start/claude-code-mcp/) [Codex OpenAI](/docs/quick-start/codex/) [Cursor IDE](/docs/quick-start/cursor/) [Antigravity Google](/docs/quick-start/antigravity/) [Lovable App builder](/docs/quick-start/lovable/)

Choose your deployment

## The same Kuudo. Your choice of deployment.

Your AI, your knowledge, your rules. Choose Managed MCP for velocity or Private Cloud for infrastructure control. Start with either and move between them.

### Managed MCP

Kuudo operates the MCP services. Connect your accounts and use the AI client your team already works in.

[Explore Managed MCP →](/managed-mcp/) [Set up Amazon Ads MCP](/docs/managed-mcp/amazon-ads/)

### Private Cloud

Run Kuudo in your own cloud account, with control of the infrastructure. Agent Flow adds pipelines and a lake in your storage.

[Explore Private Cloud →](/features/cloud-platforms/) [Choose or change your deployment](/docs/deployment-choice/)

### Connect it in three steps

1.  1Choose Managed MCP or Private Cloud above. Obtain the service URL and authentication details for that connection, and authorize the Amazon account you want to use.
2.  2Add the service to your client with its connection details: as a custom MCP server in ChatGPT, a custom connector in Claude, or with `claude mcp add` in Claude Code. Follow the setup guide for your deployment and client.
3.  3Ask a read-only question about the accounts or marketplaces you can reach. Name the account and marketplace before asking the AI to work.

Start with [Managed MCP setup](/docs/managed-mcp/) or your Private Cloud connection details, then follow your client's connection reference: [ChatGPT](/docs/quick-start/how-to-connect-amazon-ads-to-chatgpt/), [Claude](/docs/quick-start/how-to-connect-amazon-ads-to-claude/) and [Claude Code](/docs/quick-start/claude-code-mcp/).

Guides

## Playbooks built on this surface

Real operator workflows, grounded in Amazon Agent Atlas, that run through this product.

[

AMC · Measurement 6 min

### AMC Audience Segment Analysis for DSP Targeting

Use AMC audience segment analysis to compare off-Amazon converter rates, eligible reach and cost across DSP segments before choosing a targe...

](/guides/amazon-ads-dsp-audience-segment-insights/)[

Amazon Ads · Reporting 9 min

### Amazon Ads Reporting API v1: Automate Reports

Automate Amazon Ads Reporting API v1 with Ads MCP and 17 Skill template families. Prepare for December 2026 console changes and the 2027 API...

](/guides/amazon-ads-reporting-api-v1/)[

Amazon Ads · Reporting 5 min

### Amazon Ads Reporting v3 Deprecation: What Changes

Amazon Ads reporting v3 deprecation affects sponsored ads and DSP workflows. Learn the June 2027 deadline, v1 changes and the AI-assisted mi...

](/guides/amazon-ads-reporting-v3-deprecation/)[

Amazon Ads · Reporting 5 min

### Amazon Unified Reporting Migration: Key Dates

Complete Amazon unified reporting migration before the December 2026 shutdown. Preserve history, verify schedules and explore AI-powered v1...

](/guides/amazon-unified-reporting-migration/)[

Amazon Ads · PPC 6 min

### Amazon DVA+: Campaign Setup and DSP Controls

Understand Amazon DVA+ campaign setup, automated delivery, advanced settings, DSP changes, beta access, and what to check before using an AP...

](/guides/amazon-dva-plus/)[

Amazon Ads · Reporting 7 min

### Sponsored Products Search Term Report Grain

Check Sponsored Products search term report grain, prevent inflated totals after joins, and reconcile campaign metrics with matched scope an...

](/guides/amazon-ads-search-term-report-grain/)[

Amazon Ads · Reporting 8 min

### Amazon Search Term Report: Mining Better Targets

Use the Amazon search term report for Sponsored Products mining: separate brand and ASIN targets, check evidence, and review scale or negati...

](/guides/amazon-ads-sponsored-search-term-mining/)[

Amazon Ads · Reporting 7 min

### Amazon Marketing Stream API: Set Up Version 2

Set up the Amazon Marketing Stream API for Version 2 two ways: Amazon's manual AWS and Ads API steps, or a few minutes through the Amazon Ad...

](/guides/amazon-marketing-stream-api/)[

Amazon Ads · PPC 8 min

### Amazon PPC Dayparting: Schedule Bids by the Hour

Amazon PPC dayparting with Amazon's own rules: find the hours that convert in hourly Marketing Stream data, then schedule bid increases for...

](/guides/amazon-ppc-dayparting/)[

Amazon Ads · Reporting 8 min

### What Is Amazon Marketing Stream? Datasets and Setup

Amazon Marketing Stream v2 delivers Amazon Ads data as Parquet files to your own S3 bucket. Its datasets, setup, the v1 cutoff, and how your...

](/guides/amazon-marketing-stream/)[

Amazon Ads · PPC 7 min

### What Is the Amazon Ads API? Access and AI Tools

The Amazon Ads API lets advertisers run sponsored ads, DSP, AMC and reports in code. How access works, what each request needs, and how your...

](/guides/amazon-ads-api/)[

AMC · Market intelligence 8 min

### Amazon Organic vs Paid Keywords in One View

Amazon organic vs paid keywords: put Search Query Performance beside AMC paid search-term traffic, one row per query and week, with no ad ma...

](/guides/amc-organic-paid-keyword-unified-view/)[

AMC · Market intelligence 8 min

### Join Search Query Performance and AMC Aggregates

Search Query Performance and AMC join on search query and week, not shopper: pull SQP, run AMC's search-term queries for that week, join the...

](/guides/amc-search-query-funnel-sqp/)[

Amazon Ads · PPC 5 min

### How to Reduce ACoS on Amazon Without Losing Sales

How to reduce ACoS on Amazon: cut spend on clicks that don't convert, pay less on weak clicks, raise conversion, and set a ROAS goal for the...

](/guides/how-to-reduce-acos-on-amazon/)[

Amazon Ads · PPC 5 min

### How to Optimize Amazon Ads: A Weekly Routine

How to optimize Amazon ads every week: act on the search term report, add negative keywords, adjust placement bids, keep budgets in budget,...

](/guides/how-to-optimize-amazon-ads/)[

Amazon Ads · PPC 6 min

### Amazon Advertising Services: How Each Ad Type Works

Amazon advertising services explained: Sponsored Products, Sponsored Brands, Display, Streaming TV and Amazon DSP, which fits which goal, an...

](/guides/amazon-advertising-services/)[

Amazon Ads · PPC 12 min

### What Is Amazon Ads Agent? Amazon's AI Ad Platform

Understand Amazon Ads Agent, the move from DSP to DVA+, the reporting transition, and how your AI client connects through an Ads MCP server.

](/guides/amazon-ads-agent/)[

Amazon Ads · Reporting 7 min

### Amazon Search Query Performance Reports Explained

Amazon Search Query Performance reports impressions, clicks, cart adds and purchases per query and ASIN. How it differs from the two search...

](/guides/amazon-ads-sqp-ppc-keyword-signals/)[

Amazon Ads · Reporting 10 min

### TACoS vs ACoS: What Each One Actually Measures

TACoS vs ACoS: compare ad spend against total revenue or ad-attributed sales, understand each formula, and choose the metric for the decisio...

](/guides/amazon-ads-tacos-metric/)[

AMC · Advanced 10 min

### AMC SQL Sandbox Validation Before Production

Use AMC SQL sandbox validation to test syntax, joins, and output shape, then check real identifiers and runtime on a short advertiser-instan...

](/guides/amc-sql-sandbox-validation/)[

AMC · Advanced 10 min

### Fix an AMC Query Timeout Before the Next Run

Diagnose an AMC query timeout with earlier filters, smaller joins, correct sampling, and short test windows before another production-scale...

](/guides/amc-sql-query-performance/)[

AMC · Advanced 10 min

### Amazon Marketing Cloud Queries: Your First SQL

Write Amazon Marketing Cloud queries with the right event table, campaign identifier, ad product, and date range before trusting the results...

](/guides/amc-sql-first-queries/)[

AMC · Advanced 10 min

### AMC SQL: Where It Stops Behaving Like SQL

AMC SQL rejects SELECT , ORDER BY and LIMIT, and drops rows describing fewer than 100 users. Here is what the agent checks before writing on...

](/guides/amc-sql-introduction/)[

Amazon Ads · Reporting 13 min

### Amazon DSP Campaign Creation: Brand+ & Performance+

Amazon DSP campaign creation for Performance+ and Brand+: create paused, read back each write, check KPI compatibility, then activate in ord...

](/guides/amazon-ads-create-dsp-campaign/)[

AMC · Measurement 10 min

### Measure Off-Amazon Conversions in Amazon AMC

Measure off-Amazon conversions in Amazon Marketing Cloud using Events Manager signals, DSP delivery, and separate purchase and non-purchase...

](/guides/amc-off-amazon-conversion-events-manager/)[

AMC · Advanced 11 min

### Find Your Amazon DSP Frequency Cap in AMC

Find your Amazon DSP frequency cap in AMC: bucket users by daily impressions, then compare cumulative return with cumulative cost before cho...

](/guides/amc-optimal-frequency-cap/)[

AMC · Measurement 11 min

### Amazon Marketing Cloud Path to Conversion: Sankey

Map an Amazon Marketing Cloud path to conversion with campaign groups, aligned lookforward windows, and Sankey-ready source-to-destination r...

](/guides/amc-path-to-conversion-sankey/)[

AMC · Measurement 9 min

### Amazon New to Brand Metrics: Count Customers in AMC

Amazon new to brand metrics in AMC: count distinct customers from conversion-time events, without confusing users, purchases, or attribution...

](/guides/amc-ntb-customers/)[

AMC · Measurement 8 min

### Amazon DSP and Sponsored Ads Overlap in AMC

Measure Amazon DSP and Sponsored Ads overlap across four exposure groups, with aligned campaign scope and attribution timing before comparin...

](/guides/amc-sponsored-ads-dsp-overlap-4way/)[

AMC · Advanced 13 min

### Amazon Multi Touch Attribution: Choose AMC Sources

Start Amazon multi touch attribution in AMC with the right source: compare timing, conversion scope, and privacy limits before custom weight...

](/guides/amc-custom-attribution-models/)[

AMC · Audiences 8 min

### Evaluate AMC Lookalike Audience Performance

Compare AMC lookalike audience performance with a rule-based audience using new-to-brand share, incremental reach, and cost per acquisition.

](/guides/amc-lookalike-audience-evaluation/)[

AMC · Advanced 8 min

### Amazon Customer Lifetime Value Segmentation in AMC

Build Amazon customer lifetime value segmentation in AMC with four cohorts, the audience-safe table, and repeatable checks on movement betwe...

](/guides/amc-cltv-cohort-segmentation/)[

AMC · Audiences 11 min

### Amazon High Value Customer Segmentation in AMC

Use Amazon high value customer segmentation in AMC to build audience seeds, compare three value rules, and check lookalike activation limits...

](/guides/amc-high-value-audience-segmentation/)[

AMC · Audiences 9 min

### Build an Amazon Lapsed Customer Audience in AMC

Build an Amazon lapsed customer audience in AMC: extend the lookback, exclude recent activity, check seed size, and review the DSP activatio...

](/guides/amc-lapsed-customer-reengagement/)[

AMC · Audiences 10 min

### Build Amazon Marketing Cloud Lookalike Audiences

Build Amazon Marketing Cloud lookalike audiences for Prime Day: define a purchaser seed, check size and timing, then review the DSP destinat...

](/guides/amc-lookalike-audience-prime-day/)[

AMC · Audiences 8 min

### Build an Amazon Cart Abandonment Audience in AMC

Build an Amazon cart abandonment audience in AMC: exclude purchasers, select the audience-safe table, check seed size, and plan DSP activati...

](/guides/amc-cart-abandoner-audience/)[

AMC · Measurement 8 min

### Amazon Subscribe and Save Analytics: Measure Lift

Amazon Subscribe and Save analytics in AMC: compare subscriber and non-subscriber spend, include repeat orders, and use at least three month...

](/guides/amc-subscribe-and-save-lift/)[

AMC · Advanced 4 min

### Turn Amazon Marketing Cloud Workflows into Skills

Package Amazon Marketing Cloud workflows as agent Skills with query inputs, privacy checks, interpretation, approval policy, and repeatable...

](/guides/amc-agent-workflows/)[

AMC · Audiences 11 min

### AMC Audience Activation: Approve Before Submission

Gate AMC audience activation behind human approval: review seed size, SQL, dates, refresh cadence, and the destination before the create cal...

](/guides/human-approval-for-amc-activation/)

[AMC Audience-Building Guides](/guides/amc-audiences/) [AMC Measurement & Attribution Guides](/guides/amc-measurement/) [AMC SQL & Advanced Modeling Guides](/guides/amc-advanced/) [Amazon Search Query & AMC Analysis Guides](/guides/amc-market-intel/) [Amazon Ads Reporting API Guides](/guides/amazon-ads-reporting/) [Amazon PPC Guides](/guides/amazon-ads-strategy/)

Compare

## How it compares with other Amazon MCP servers

Sourced, dated comparisons. Each competitor cell links to the page it was checked against.

[

### Best Amazon Ads MCP Servers, Including Amazon's Own

Amazon Ads MCP servers side by side, Amazon's own included: Marketplace Ad Pros, agentcentral, PPC Prophet, Seller Labs and Kuudo. Hosting,...

](/compare/amazon-ads-mcp-servers/)[

### agentcentral (Agent Central) vs Kuudo for Amazon MCP

Compare agentcentral Agent Central vs Kuudo on Amazon Ads, seller APIs, AMC queries and Vendor Central coverage, plus hosting, write control...

](/compare/kuudo-vs-agentcentral/)[

### Amazon Ads MCP Server Alternative: Kuudo Compared

An alternative to Amazon's Ads MCP Server: Kuudo compared on tools, AMC, Seller and Vendor Central, safeguards, hosting and price. Sourced a...

](/compare/kuudo-vs-amazon-ads-mcp-server/)[

### Kuudo vs Marketplace Ad Pros for Amazon MCP

Marketplace Ad Pros syncs Amazon data to its cloud. Kuudo offers Managed MCP or Private Cloud. Compare sourced, dated differences in access...

](/compare/kuudo-vs-marketplace-ad-pros/)

Frequently asked questions

## Common questions.

What can my agents actually do with Amazon Ads? +

Adjust bids, cut wasted spend, shift budget, build and pace campaigns, manage creatives and audiences, and pull the reporting, across Sponsored Products, Brands, Display, Sponsored TV, and Amazon DSP.

Is there an MCP integration for the Amazon Ads API? +

Yes. Kuudo's Amazon Ads MCP is built directly on the official Amazon Ads API and is open source on GitHub under the MIT license, covering Sponsored Products, Brands, Display and TV, DSP, Amazon Marketing Cloud, reporting and the Ads API v1 family. Amazon also runs its own Amazon Ads MCP Server, and the Kuudo vs Amazon Ads MCP Server comparison sets out how the two differ.

What is Amazon Ads MCP, and which tools support it? +

Amazon Ads MCP is a Model Context Protocol server that exposes Amazon Ads API operations as tools an AI client can call, so an assistant reads and changes campaigns through Amazon's API instead of a pasted report. Any client that speaks MCP can connect, including Claude, ChatGPT, Cursor, Codex and n8n. Amazon runs its own Amazon Ads MCP Server; Kuudo's is open source, built on the same API, and is available through Managed MCP or your Private Cloud.

Which Amazon Ads MCP server works with Claude or Cursor? +

Any Amazon Ads MCP server that speaks MCP connects to Claude or Cursor. What differs is what it reaches, how much of the context window its tools take at connect, whose cloud runs it, and what stands between the agent and a change. Kuudo's reaches the Amazon Ads API directly, offers Managed MCP or Private Cloud, and applies your policy to writes; the Claude and Cursor quick starts cover setup.

Which tools let agencies automate Amazon Ads reporting inside ChatGPT? +

With Kuudo, ChatGPT runs Amazon Ads reporting through the Amazon Ads MCP. The Build the Right Amazon Ads Report Skill returns a ready-to-submit report request with the correct field grain, ad product filter and advertiser context, and the Resolve the Right Amazon Ads Account Skill states which client account each request runs against. Agent Flow can schedule recurring reports and land them in a lake the agency owns.

Does this cover DSP and AMC, or only Sponsored ads? +

Both. Alongside the Sponsored programs it covers Amazon DSP line items and audiences, Amazon Marketing Cloud workflows and audiences, Amazon Attribution, Marketing Stream, and the unified Ads API v1 including its beta operations.

Do we still need the Ads console? +

Not for these operations. Every one is a tool your agent can call directly, so the work happens in the AI client your team already uses.

Which marketplaces and regions are supported? +

North America, Europe, and Asia-Pacific, across every marketplace your advertising profiles reach. Access is profile-scoped and authenticated with Login with Amazon.

Is Amazon Marketing Stream hourly data included? +

Yes. The Marketing Stream subscription operations for sponsored ads and Amazon DSP are part of the server, so your AI creates, lists and updates subscriptions. Amazon summarizes Stream traffic and conversion data hourly, against the daily grain of the reporting API, streams it to the AWS account you provide, and with it you no longer make the frequent intra-day API calls that get throttled.

How do I give an AI assistant read and write access to Amazon Ads campaigns? +

Connect the Amazon Ads MCP to the assistant. Your agents run the campaigns and you still call the shots: read tools return data only, write actions are scoped by the credentials you grant and apply your workspace policy, and the packaged Skills gate activation on human approval, so you decide which changes wait on a person.

The bottom line

## Your agents run the campaigns. You still call the shots.

They raise the bid on the winner, cut the keyword that's burning spend, shift budget to what's converting, pause the losing ad, build the report — across every campaign type, around the clock. You set the limits and make the calls that matter. Brands grow ad sales without growing the team. Agencies manage more accounts without the all-nighters. Builders skip months of API plumbing.

[Explore the private beta](/contact/) [How Kuudo is built for production](/features/) [See Amazon Agent Atlas](/features/agent-atlas/) [MCP overview](/features/mcp/) [Security & auth docs](/docs/)
